Blog

Screenshot 2019 06 24 At 16 44 19

CrowdPower in May 2019

Wow, are we halfway through the year already? Here are some juicy stats we have achieved this year (so far) with our CrowdPower clients:
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Screenshot 2019 06 20 At 10 57 22

Google Algorithm Updates: Explained

Google is the most powerful search engine in the world. For over 20 years the company has been trying to achieve one goal "to organise the world's information and make it universally accessible and useful."
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Q A With Annah

Q&A with Annah

Annah has now been at Avatar for over 6 months! See what she thinks of her experience at Avatar.
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Screenshot 2019 03 29 At 16 53 55

Should SEO & PPC be friends?

As most digital marketers know SEO & PPC can be a very complicated relationship. An SEO can spend many months to get their website ranking for a particular search query and then WHAM! A PPC ad steals all of the traffic, making all that hard work from the SEO feel pointless. Although this might seem frustrating for an SEO, should organic and paid traffic shake hands and become the best of friends? In this article, I’m going to explain why SEO and PPC should get along.
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Screenshot 2019 03 22 At 11 04 37

The battle of keeping digital advertising “safe”

For many years, internet giants such as Google and YouTube have been and are still facing one of the most difficult tasks to date; showing safe advertising to the public. Although there are many policies in place to keep digital ads safe, many companies and users are still affected by this problem.
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