Avatar goes pan-European |
Avatar has recently picked up a new client: a major pan-European Communications, IT Managed Services and Networking company!
Based in the City, Colt offers an information delivery platform that enables its customers to share, process and store their vital business information. Large organisations, midsize businesses and wholesale customers right across Europe all rely on Colt – and now Colt is relying on Avatar to help extend their branding across their full range of marketing collateral.
Colt was looking for a cost-effective out-of-London agency that could achieve this quickly and efficiently, and with our expertise in developing and extending the use of branding, Avatar was a perfect fit for the job.
We are currently helping to reformat all of the company’s existing literature to follow their new brand guidelines. Working with such clearly defined branding is a real pleasure, and we are looking forward to playing our part in building a truly international brand.
Avatar Creative has recently picked up a new client: a major pan-European Communications, IT Managed Services and Networking company!
Based in the City, Colt offers an information delivery platform that enables its customers to share, process and store their vital business information. Large organisations, midsize businesses and wholesale customers right across Europe all rely on Colt – and now Colt is relying on Avatar to help extend their branding across their full range of marketing collateral.
Colt was looking for a cost-effective out-of-London agency that could achieve this quickly and efficiently, and with our expertise in developing and extending the use of branding, Avatar was a perfect fit for the job.
We are currently helping to reformat all of the company’s existing literature to follow their new brand guidelines. Working with such clearly defined branding is a real pleasure, and we are looking forward to playing our part in building a truly international brand. www.colt.net
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Calling all entrepreneurs! |
George W infamously claimed that “the problem with the French is they have no word for entrepreneur.” But at Avatar Creative we know that, in the UK at least, entrepreneurs are on the rise. So it should come as no surprise to hear that we’ve already booked our place at E2 Live, an exhibition specifically for entrepreneurs that is coming soon to London Olympia.
E2 Live is a bespoke business-creation event
designed to engage with entrepreneurs from
all backgrounds with business ideas at all stages of development. Running from 16th – 18th November, it will be the largest gathering of entrepreneurs in the UK during Global Entrepreneurship Week.
Not only is Avatar Creative planning to be there, but we’ve also lent a hand with the branding for the exhibition. Click onto thee2live.com to see our handiwork, where we not only designed the website, but also created brand identities and positioning statements for each of the three workshops at the expo.
Generation Inspiration is about inspiring a new generation of business entrepreneurs, Well Heeled will provide a wealth of advice for women in business and Global Connections will link visitors to a worldwide network of business opportunities.
Come and see us at our stand at E2 Live – book your tickets now to avoid disappointment!
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World Cup fun and games |
Join in and have some World Cup fun! Avatar Creative have designed and produced desk and wall charts to help you follow this summer's football extravaganza. There's also a draw sheet to bring some fun to the office for you and your colleagues.
If you would like copies of the World Cup campaign material please give Clare Kiddell a call or alternatively you can download them here...
World Cup desk chart & World Cup draw sheet
Sit back and enjoy a feast of football this summer.
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Millgate Homes celebrates triple awards win |
Congratulations to Millgate Homes who scooped three top awards at the prestigious Evening Standard 2010 New Homes awards, including the coveted Eros gold statue for the best New Home of the Year. This is the second time in the last three years Millgate Homes has won the top prize – a record unequalled in the award’s 19 year history.
The awards were hosted by TV personality Clive Anderson at The Dorchester, London. Millgate Homes won the following categories:
'New Home of the Year' for Longwood Manor, Kenley Grange.
'Best New Family Home with up to Five Bedrooms' for Longwood Manor, Kenley Grange.
'Best Luxury Home' for Kenley House, Kenley Grange.
Avatar Creative are proud to be involved in the Kenley Grange development - producing the marketing material for these magnificent homes. Brochures, sales displays, development video, agent displays and email marketing were all produced by Avatar Creative.
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New look makes financial sense |
Avatar Creative have launched a new identity for financial business Langan Securities. The London based company operating from Berkeley Square specialise in the key UK markets.
Langan commissioned Berkshire design company Avatar Creative to design the new corporate branding. The new logo portrays a clean, crisp and modern image incorporating a bespoke typographical treatment. Various marketing collateral will be rolled out over the coming months.
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The value of a great profile photo |
The value of a great profile photo
Your profile photo is often the first stage of building a rapport with potential clients, associates and employers, especially with so many of us using social media as a tool for networking purposes. Your image should portray you as a confident professional within your area of expertise, therefore it is essential you get it right if you want to make the right first impression.
Avatar Creative have been working with John Cassidy Photography - creating and developing their new brand identity. John really knows his business, he's photographed thousands of people over the years - many of them well known celebrities and sports stars - David Beckham, Michael Schumacher, Sean Connery, Frankie Dettori and Boris Becker to name a few.
John comments, " Profile images (or hero shots) should be PPE, which stands for Professional, Personable and Engaging and not FFF (Fuzzy, Faraway and Forgetful). "It should capture your personality (not just a generic headshot) and it should draw the viewer in and make them want to find out more about you. It should also look like you - taken within the last 12 to 18 months. People who use old images are just kidding themselves and the people they connect with".
Remember your face is part of your brand!
If you need a great profile image or just want to find out more click here.
Your profile image is often the first stage of building a rapport with potential clients and associates, especially with so many of us using social media as a tool for networking purposes. Your image should portray you as a confident professional within your area of expertise, therefore it is essential you get it right if you want to make the right impression.
Avatar Creative have been working with John Cassidy Photography creating and developing their new brand identity. John really knows his business, he's photographed thousands of faces over the years - many of them famous - David Beckham, Michael Schumacher, Sean Connery, Frankie Dettori and Boris Becker to name a few.
John says, "Profile images (or hero shots) should be PPE, which stands for Professional, Personable and Engaging and not FFF (Fuzzy, Faraway and Forgetful). It should capture your personality and it should draw the viewer in and make them want to find out more about you - remember your face is part of your brand!".
Click here www.johncassidyphoto.co.uk to find out more.
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Brand your iPhone |
Complete the look of your iPhone or iPod Touch by adding a company or product logo. Now you can be 100% branded when you are out and about at business meetings, on the train or just around the office.
To add a logo to your iPhone, simply email your logo and the rest is done for you - full instructions are sent back to you on how to set it up.
For more information go to www.ibranded.mobi
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McEvoy & Rowley – revamped look |
Avatar Creative has been working on updating the identity of one of Berkshire's leading independent white goods retailers.
As a family run business with over 40 years experience within the industry, McEvoy & Rowley have built up a loyal customer base by offering a high quality service through their skilled and knowledgeable sales team. It was imperative when Avatar Creative undertook the design process that these core values were reflected and communicated in the end result.
As well as the domestic appliance business Avatar's brief was to integrate the kitchen design and fitting service within the revamped identity. The result brought a stylish, modern and contemporary look with the use of solid black and silver grey. The ongoing work has included magazine advertising, stationery redesign and vehicle graphic
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Millgate Homes development launch |
Janoway Hill, located in the heart of Surrey, is the latest exclusive residential development from award winning Millgate Homes to be launched.
Situated in St Johns, a most sought after location on the fringes of Woking, this magnificent gated development of just five luxury detached family homes is being launched on Saturday 30th January.
Avatar Creative has designed and produced an array of marketing material including sales brochure, marketing suite displays, show home launch invitations including email campaign and agent displays showcasing these stunning properties. Devotion to detail is what turns houses into homes, an essential part of the Millgate Homes philosophy. The same can also be said of Avatar's approach to the marketing – it is the final touches, sometimes tiny and even imperceptible that separate the truly exceptional from the merely mediocre.
For further information about Janoway Hill or to register your interest in the development, please call Millgate Homes on 01189 34 33 44.
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New visual identity constructed for JCME |
Avatar Creative has developed a new brand identity for Windsor based construction services company JCME.
Avatar worked closely with the management team at JCME to develop a clearly defined brand blueprint which forms the basis for creative work that will be rolled out across all online and offline material. The new visual identity is a bold contemporary graphic style with a splash of vibrant colour, depicting a precise and engineered look and feel – representing a solid foundation on which to build from. This goes for JCME themselves and their clients.
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Property e-marketing campaign |
Avatar Creative have assisted Millgate Homes in the launch of a new property development by producing a targeted html email campaign and online interactive brochure.
Millgate wanted to promote their show home launch for Chapel Pines - ten new stunning 5 bedroom luxury homes in Camberley, Surrey. This was achieved by using SAM 'Send And Monitor' - our simple-to-use email marketing tool, allowing Millgate's sales & marketing team to instantly measure the response, evaluate the effectiveness of the campaign and target sales calls accordingly. Combining this with the online ebrochure Avatar Creative put together, provided customers with an engaging experience with an enhanced sense of interaction.
If your interested in finding out more about email and ebrochure campaigns, contact Clare at Avatar Creative on 01344 988788, info@avatarcreative.co.uk
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Turquoise is the colour for 2010 |
Pantone has announced Turquoise as its colour of the year for 2010.
Pantone’s vice-president of strategic business development Helmut Eifert says, ‘Turquoise occupies a very special position in the world of colour. It is believed to be a protective talisman, a colour of deep compassion and healing, and a colour of faith and truth, inspired by water and sky.
Clare Kiddell, Account Manager at Avatar Creative, says "Turquoise is universally appealing, it represents an escape to many people – taking them to a tropical paradise that is pleasant and inviting, even if only a fantasy".
Pantone's colour for 2009 was mimosa yellow, intended to carry a hopeful, optimistic message. For 2010 the public is shifting gears as the economy shows some improvement: They are ready to fantasise a bit about that tropical beach resort!
